Celebrating a history of firsts Design
On crafting wearability
Ideas
Consumer products
Wearables represent an immensely excited and daunting design challenge. There are very few things, let alone electronic devices, that we wear on our bodies 24/7. In fact, we entered wearables because we felt that, in addition to our technological assets, the key to true success would be creating something inspired and unique — something you would love to wear. Delivering on these principles is not easy. It takes time, commitment, invention; these combined with great engineering and never tried before manufacturing methods has led to a new collection of UP2 and UP3 offerings.
UP2, already the slimmest and lightest wearable on the market, has been reimagined with a new style strap, making it look even smaller on the wrist. The rope-like TPSIV rubber band with a polished metal hook is a new style that is extraordinarily comfortable and graceful. The open strap gives more breathability on the wrist, while looking complementary next to a watch or jewelry.
For more details on the new UP2 band, click here.
